We believe that doing the right thing gets results. We believe that having a clear purpose and standing up for what you believe in is the secret to building a beautiful, sustainable business – something to be really proud of. It can also be a huge amount of fun.

We naturally gravitate towards working with businesses with soul, businesses that are at the centre of enriching human experiences. Our mission is to make it easy for people to build beautiful businesses.

Beauty will save the world

FYODOR DOSTOEVSKY

OUR BEGINNINGS

Together, Peter and Paul founded The Wow Company in 2004. They believed accountants should be at the heart of building beautiful businesses.

The heartbeat of Wow has always been about great people working together. Over the years, we’ve built a team of smart, caring, passionate and fundamentally nice people. A team that loves helping people achieve their dreams and being part of the exciting journey of growing a business.

  • A Mussellwhite
  • Aggie Kubis
  • Aimee Conyer
  • Dan Arhin
  • Dan Papanicolaou
  • Danielle Newman
  • Evie Lomas
  • Fantasia Bell
  • Geoff Mabbutt
  • Hannah Rushbrook
  • Harry Skinner
  • Jamie Betts
  • Kate Dawson-Brown
  • Katie Payne
  • Keith Wise
  • Kelly Goodship
  • Leo Tidman
  • Lisa Carter
  • Mandy Rawlings
  • Marc Denton
  • Morgen Moss
  • Natalie Howarth
  • Nicole Lane
  • Olivia Rist
  • Paul Bulpitt
  • Peter Czapp
  • Philippa Peacock
  • Rachael Hodgson
  • Rory Spence
  • Ruth Kempster-Smith
  • Sam Richards
  • Sara Elliott
  • Sophie Tidman
  • Tom Vey
  • Tracey Williamson
  • A Mussellwhite
    A Mussellwhite
    LEAD ADVISER

    Would love to go travelling again

    • Baking 92
    • Tea Making 81
    • Jokes -99
  • Aggie Kubis
    Aggie Kubis
    CLIENT MANAGER

    Loves to run

    • Baking -100
    • Tea Making 87
    • Loudest Laugh 47
  • Aimee Conyer
    Aimee Conyer
    MANAGEMENT ACCOUNTANT

    Loves micro pigs

    • Taste In Music 50
    • Baking -99
    • Tea Making 80
  • Dan Arhin
    Dan Arhin
    LEAD ADVISER

    Has an infectious laugh

    • Baking -64
    • Loudest Laugh 100
    • Dance Moves 68
  • Dan Papanicolaou
    Dan Papanicolaou
    Accounts Team

    • Baking 60
    • Tea Making 80
    • Dance Moves -99
  • Danielle Newman
    Danielle Newman
    Tax Advisor

    • Taste In Music 85
    • Baking -25
    • Jokes 40
  • Evie Lomas
    Evie Lomas
    R&D Team

    • Baking 70
    • Tea Making 90
    • Loudest Laugh -10
  • Fantasia Bell
    Fantasia Bell
    LEAD ADVISER

    Loves Italian food

    • Baking -28
    • Tea Making 86
    • Loudest Laugh 66
  • Geoff Mabbutt
    Geoff Mabbutt
    FINANCIAL PLANNER

    Wanted to be a stuntman growing up

    • Taste In Music 95
    • Baking -15
    • Tea Making 54
  • Hannah Rushbrook
    Hannah Rushbrook
    HEAD OF ACCOUNTING

    A great hockey player, who doesn’t like losing

    • Taste In Music 85
    • Baking -86
    • Dance Moves 44
  • Harry Skinner
    Harry Skinner
    Management Accountant

    • Taste In Music 63
    • Tea Making 88
    • Dance Moves -55
  • Jamie Betts
    Jamie Betts
    MANAGEMENT ACCOUNTANT

    Has insane table tennis skills

    • Tea Making 90
    • Dance Moves -1
    • Jokes 88
  • Kate Dawson-Brown
    Kate Dawson-Brown
    Company Secretarial and Tax Admin

    • Taste In Music 90
    • Dance Moves 30
    • Jokes -50
  • Katie Payne
    Katie Payne
    LEAD ADVISER

    Has a new found affection for exercise

    • Taste In Music 81
    • Baking -47
    • Jokes 33
  • Keith Wise
    Keith Wise
    FINANCIAL PLANNING TEAM

    Has the voice of an angel

    • Taste In Music 99
    • Tea Making -85
    • Loudest Laugh 25
  • Kelly Goodship
    Kelly Goodship
    HEAD OF CLIENT EXPERIENCE

    Wanted to be a vet growing up

    • Baking -55
    • Loudest Laugh 87
    • Dance Moves 59
  • Leo Tidman
    Leo Tidman
    LEAD ADVISER

    Would love to be an RAF pilot

    • Taste In Music 88
    • Tea Making -73
    • Jokes 63
  • Lisa Carter
    Lisa Carter
    PAYROLL MANAGER

    Can't resist a bit of chocolate

    • Taste In Music 50
    • Loudest Laugh 87
    • Jokes -40
  • Mandy Rawlings
    Mandy Rawlings
    CLIENT EXPERIENCE TEAM

    Always smiling

    • Baking 85
    • Tea Making 100
    • Dance Moves -42
  • Marc Denton
    Marc Denton
    FINANCIAL PLANNER

    Unfortunately supports the Welsh rugby team

    • Baking 90
    • Loudest Laugh 25
    • Dance Moves -13
  • Morgen Moss
    Morgen Moss
    Management Accountant

    • Taste In Music 65
    • Baking 90
    • Dance Moves -10
  • Natalie Howarth
    Natalie Howarth
    HEAD OF BUSINESS TAX

    Played cricket for her county

    • Tea Making 94
    • Dance Moves 12
    • Jokes -58
  • Nicole Lane
    Nicole Lane
    FINANCE MANAGER

    Wanted to be a children’s TV presenter growing up

    • Taste In Music 85
    • Baking 35
    • Jokes -5
  • Olivia Rist
    Olivia Rist
    Graduate Accountant

    • Baking 81
    • Loudest Laugh -10
    • Jokes 55
  • Paul Bulpitt
    Paul Bulpitt
    CO-FOUNDER

    Always reading an interesting book

    • Taste In Music 98
    • Dance Moves -15
    • Jokes 62
  • Peter Czapp
    Peter Czapp
    CO-FOUNDER

    His dad dancing can be dangerous (to himself)

    • Baking 12
    • Tea Making 85
    • Jokes -23
  • Philippa Peacock
    Philippa Peacock
    HEAD OF PERSONAL TAX

    Loves a good party

    • Tea Making 83
    • Loudest Laugh 35
    • Dance Moves -89
  • Rachael Hodgson
    Rachael Hodgson
    Client Manager

    • Baking -83
    • Tea Making 98
    • Loudest Laugh 12
  • Rory Spence
    Rory Spence
    Account Manager

    Not in it for the glory

    • Taste In Music 95
    • Dance Moves -61
    • Jokes 100
  • Ruth Kempster-Smith
    Ruth Kempster-Smith
    Payroll Administrator

    Has an insane shoe collection

    • Taste In Music 86
    • Tea Making -14
    • Jokes 30
  • Sam Richards
    Sam Richards
    MANAGEMENT ACCOUNTANT

    Keen hockey player

    • Taste In Music 85
    • Baking 62
    • Dance Moves -50
  • Sara Elliott
    Sara Elliott
    Payroll Administrator

    • Taste In Music 50
    • Baking 85
    • Jokes -15
  • Sophie Tidman
    Sophie Tidman
    Client Services Administrator

    • Taste In Music 99
    • Loudest Laugh -5
    • Dance Moves 10
  • Tom Vey
    Tom Vey
    HEAD OF DATA

    • Taste In Music 70
    • Tea Making 90
    • Loudest Laugh 30
  • Tracey Williamson
    Tracey Williamson
    OFFICE MANAGER

    Don't come near her when she is 'hangry'

    • Loudest Laugh 91
    • Dance Moves 64
    • Jokes -53

Our client experience principles

Our client experience principles

The relationship we have with our clients means everything to us at Wow. We spent a lot of time thinking about what makes our client experience really Wow. We boiled this down to six client experience principles. These values guide how we work with our clients and drive everything, from our daily conversations, to the services we offer and how we deliver them. They are:

Weve got your back
We've got your back
Walk a mile in your shoes
Walk a mile in your shoes
Well find a way
We'll find a way
Teamwork makes the dream work
Teamwork makes the dream work
Be the light
Be the light
Its all about you
It's all about you

What it’s like being a client

James Cotton, MD and Founder of digital agency Onespacemedia

Making the switch to Wow has proved to be one of the best business decisions we’ve ever made. The transition from our old firm was seamless and as well as managing our day to day accounting, the ongoing strategic advice they provide is a vital part of our stability and expansion. Thanks guys! 

James Cotton
MD & Founder of Onespacemedia

Katy Howell, CEO of social media agency Immediate Future

There’s something about Wow. A ‘something’ that goes beyond being just our accountants. They always do that bit extra. My Wow accountant connects and empathises, and understands what it is like when your head is in panic mode, and you’re worried about the numbers. She is patient too. She explains the finances to me again and again without complaint. It’s the reassurance I need that lets me focus on what I do best. It’s a great feeling to have experts like this by your side. Wow really are amazing.

Katy Howell
CEO of Immediate Future
A WEE HISTORY LESSON

History of Wow

A fun look at how far we've come over the years

  • Paul Bulpitt and Peter Czapp, Co-Founders of The Wow Company in 2004
    2004

    - It all started on 6th January
    - The first services we offered were business consultancy and financial planning
    - Here’s Paul and Peter at the launch (yes, it's really them)!

  • 2005
    2005

    - We go completely paperless well before the rest of the world, implementing Microsoft Sharepoint and using cloud technology before it was even called ‘the cloud’ (back then, it was just the Internet)

  • 2006
    2006

    - In January, we launched accountancy as a service
    - Wow partner with Business Link, delivering presentations to over 2,000 business owners in 16 locations on the subject of growth

  • 2007
    2007

    - We officially become known as The Wow Company, updating our brand

  • 2008
    2008

    - Wow becomes one of the first accountants in the UK to recommend Xero

  • 2010
    2010

    - We start trialling Receipt Bank (now Dext), the first accountants in the UK to do so

  • 2011
    2011

    - In February, we move from spreadsheets and whiteboards to managing jobs in WorkflowMax. No longer do we have to worry about accidentally wiping something important off the job board!

  • 2012
    2012

    - The first edition of BenchPress was launched
    - In October, we moved from Samar House to Hikenield House

  • 2013
    2013

    - We set up our London office
    - We launched The Agency Collective, the world’s best peer support community for agency owners
    - We won Xero Partner of The Year in October

  • 2014
    2014

    - Our 10th birthday party in the Spinnaker Tower on the windiest night of the year. We definitely felt the room move that night (and it wasn’t just the champagne)
    - One floor became two at Wow HQ as we continue to grow

  • Paul Bulpitt, Co-Founder of The Wow Company in 2015
    2015

    - Paul was appointed Head of Accounting at Xero

  • 2017
    2017

    - We gave our brand and website a much-needed face lift

  • 2018
    2018

    - Two floors became three at Wow HQ
    - BenchPress passes 500 participants for the first time, officially becoming the largest survey of independent agencies in the UK
    - In August we launched our dedicated Business Tax team

  • 2019
    2019

    - We celebrated 15 years of Wow
    - The Consultancy Growth Network is launched, a community to help consulting firms thrive
    - We partnered with Ecologi, planting 600 trees a month to offset the carbon we produce

  • 2020
    2020

    - We launched our COVID Support Hub to support businesses through the pandemic
    - We launched our ‘Friend In Need’ service and HR Helpline for Wow clients