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How to reach key agency milestones

Why are milestones important?

Milestones are an important part of business planning. They allow you to visualise your agency’s future and measure your progress as you proceed. In our recent webinar, we shared how to reach key agency milestones quicker.


What the research tells us

In the UK’s largest survey of independent agencies, BenchPress, we asked over 500 agency owners how long it’s taken them to achieve certain milestones. For those that have achieved them, we were able to benchmark how long it took. Take a look at some of the key milestones. 


What we covered in the webinar

We shared hints and tips on how to reach key agency milestones. We looked at:

Why these milestones are important

If you have a clear idea of where you want your agency to go, you’ll be well-positioned to evaluate whether or not you’re on the right track. Milestones are an important part of business planning and provide a gauge as to how your agency is performing.

Correlation of these milestones

To reach these milestones, you must have certain habits and processes in place in your agency. Without them, you might find you’re always falling short of achieving them. We talked through each key milestone and what you need to have in place to not only hit it but to move onto the next level.

How to reach these milestones faster

Top-performing agencies reach these milestones quickly, without impacting other areas of the agency. We take you through what they do differently to achieve this. No matter what stage your agency is at, we shared what you can do to reach your next key milestone.

Watch the webinar

About your host

Peter Czapp loves helping businesses grow. In 2004, he co-founded The Wow Company, an accounting firm specialising in helping businesses grow quicker and more sustainably.

The Wow Company works with a lot of creative clients. In 2013, he went on to co-found The Agency Collective. It is the largest community of agency owners that provides access to knowledge, peer accountability and support that to help agency owners take their agency to the next level.

Peter is a leading expert in benchmarking UK small businesses to uncover what the most successful ones do differently to the rest. Peter will be sharing his unique insight and research on this webinar. Be prepared to leave with lots of practical ideas you can implement in your business right away.


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